THE LAGOON
launch campaign
THE LAGOON launch campaign required we gain traction and sustain momentum across a wide variety of marketing platforms throughout a 6 month period. Our outreach efforts included several market categories: residents, in-market homebuyers, competitors and affiliates.
Exclusive events such as the Resident Reveal, VIP Grand Opening and Public Reveal, were promoted via cross-platform outreach to community residents, builders, realtors, area residents and officials, press, brand advocates and social media influencers. The campaign increased awareness of not only THE LAGOON itself but the entire Windsong Ranch community.
SERVICES
- Event Planning
- Social Media
- Web/Print Design
- SEO/SEM
- Email/Content Marketing
- Lead Generation
RESULTS
LEADS FROM DISPLAY ADS INCREASED
+1,293%
INCREASE IN WEB TRAFFIC
+164%
Website leads from instagram
+366%
Facebook video views
+323%