The Evolution of a Brand

"Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it's really how it works." -Steve Jobs It is not enough to create brands that look good. The real skill comes from making brands that are meaningful, relevant, evoke emotion and resonate with their intended [...]

The Evolution of a Brand 2018-01-05T05:03:23+00:00

Too Many To Ignore Any Longer

According to a 2013 Pew Research report, 57% of American adults use their cell phones to access the Internet. Even more interesting is the fact that 34% of these users access the internet using their mobile device. To build effective websites for these mobile users, it is possible to proceed in three directions. The first [...]

Too Many To Ignore Any Longer 2018-01-05T05:42:24+00:00

Client Spotlight: The Landings on Skidaway Island

Overview of our approach to new clients and projects: It is the goal of Maximum Design & Advertising, Inc. to create branding, marketing and digital strategies for selling real estate that are not simply acceptable or feasible but rather extremely focused and overwhelmingly successful. Each of our clients is unique in experience, space, approach, offerings [...]

Client Spotlight: The Landings on Skidaway Island 2018-01-05T05:56:20+00:00

Client Praise: Sunset Beach Holdings

"Thanks for all the help with Sunset Beach Holdings. This mailer is the nicest mailer I have sent during my whole direct mailer career. It's beautiful, to the point, great photos and one hell of an offer to participate. It's everything a good mailer needs!!" - Mace Watts, Managing Partner You can learn more about [...]

Client Praise: Sunset Beach Holdings 2018-01-05T05:52:22+00:00

Client Spotlight: Helms Port

What was the client's objective? Helms Port, a large-scale marina and waterfront community along the Intracoastal Waterway— one of the last large waterfront properties remaining within the city limits of Wilmington— in Wilmington, NC, tapped Maximum to create the brand, brand strategy, as well as the community name. Of special interest in this tract of [...]

Client Spotlight: Helms Port 2018-01-05T06:10:54+00:00

Client Spotlight: St James Plantation

What was the client's objective ? St James Plantation was our first client nearly two decades ago and we are proud to continue to work with them. They recently asked us to help them launch a new website and mobile experience that showcases the “timeless” nature of their real estate, property and amenities. At Maximum, [...]

Client Spotlight: St James Plantation 2018-01-05T06:13:01+00:00

Client Spotlight: River Bluffs Website

What was the client's objective?  There is nothing better than creating a website that portrays the essence of the brand for one of our clients. And we are proud to say, we have successfully done just that with the River Bluffs website. Feel free to check it out at riverbluffsliving.com. This website allows the developers to [...]

Client Spotlight: River Bluffs Website 2018-01-05T06:15:42+00:00

An Impressive Example of Authentic Engagement

As a digital agency, we are the brand voice for a variety of clients.  Daily, we strive to create unique, branded and authentic content.  Recently, I began watching the Arrow television series on Netflix. Roll your eyes if you must, but it is really quite addictive....and the lead character, Stephen Amell, is beautiful!  I digress, [...]

An Impressive Example of Authentic Engagement 2018-01-05T06:17:39+00:00