Over her 31+ year career in advertising, Amy has specialized in master-planned communities, mixed-use projects, luxury real estate development and the private club industry. Her client portfolio includes projects in California, Arizona, Texas, Florida, New Mexico, and many states in-between. During Amy’s marketing career she has been entrusted with over $5 billion in real estate assets, consistently exceeded industry lead and lead-to-tour ratios by developing cohesive, research-based cross-platform strategies that outpace and outclass the competition.

Amy has developed industry-leading campaigns that have launched powerful brands and built sales momentum for a diverse list of clients, including national home builders, private equity funds, major public universities, and national lifestyle brands. As co-founder of Maximum Design & Advertising, her artistic direction earned Maximum numerous awards for creative excellence and cross-platform campaign development. Amy has a definite talent for developing unique events and promotional campaigns that have even included a national online reality show.

She prides herself on maintaining long-lasting client relationships, highly successful lead generation programs, as well as being the visionary leader for the unique brands created by the Maximum team. Amy has been a featured speaker at several national conferences, including numerous NAHB Senior Housing Symposiums and the Master Sales Institute’s Amenity Community Marketing Summit, and has had a series of articles published to share her views on best marketing practices.